In addition to a cover letter being specific in linking your abilities and experience directly to the job requirements, the letter has to also grab the reader. It may be that the cover letter gets the reviewer to read the resume or in a pursal of your resume they want a confirmation their impression from the cover letter.
In any case an example of a real cover letter in ‘before and after’ versions can give you some pointers on the possible improvements you might incorporate in your introduction. For a brief comparison of the two versions see the examples here.
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